A Study on the Promotion Strategy of the American Studies Institutions in Taiwan
碩士 === 國立臺北大學 === 企業管理學系 === 89 === This study examines the institutional practices of Taiwan’s American Studies Association (ASA) with a specific focus on how strategic management can help the ASA better define its goals. Drawing on a range of qualitative research methods, including interviews, par...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/45840751749012531009 |