A study of the implementation of CRM in industry with a particular focus on Taiwan''s semiconductor manufacturing industry
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 89 === According to the 80/20 principle, 80% of the profits of an enterprise come from the most valuable 20% of customers. Therefore in order to maximize its profits, any business should be aware of exactly who its most valuable customers are. Once it has identifi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/62780152510852954066 |