THE RESEARCH OF MANUFACTURES’ OPTIMAL DYNAMIC PRODUCT LINE DESIGN

博士 === 國立臺灣大學 === 商學研究所 === 89 === When a manufacture launches new products, it always faces two ways of adverse selections: (1) Consumers don’t know the level of the firm’s technology exactly, so the firm will not get good reputation even if it has high technology in the field. (2) The manufacture...

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Bibliographic Details
Main Authors: Chi Cheng Wu, 吳基逞
Other Authors: Shan Yu Chou
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/24861356423097423905