An Empirical study of Internet Shopping Intention ─ Using Computer and Communication Products as an Example

碩士 === 國立臺灣科技大學 === 資訊管理系 === 89 === Today’s enterprises are aware of the Internet phenomenon and try their best to take advantage of it. However, the results are somewhat mixed. This thesis developed a framework for understanding the factors that influence consumer’s Internet shopping intention. Sp...

Full description

Bibliographic Details
Main Authors: Chao Chen, Huang, 黃兆震
Other Authors: Hsipeng, Lu
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/47021959242375189850