An Empirical study of Internet Shopping Intention ─ Using Computer and Communication Products as an Example
碩士 === 國立臺灣科技大學 === 資訊管理系 === 89 === Today’s enterprises are aware of the Internet phenomenon and try their best to take advantage of it. However, the results are somewhat mixed. This thesis developed a framework for understanding the factors that influence consumer’s Internet shopping intention. Sp...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/47021959242375189850 |