The Customers'''' Satisfaction on Service Recoveries
碩士 === 中國文化大學 === 國際企業管理研究所 === 89 === ABSTRACT Because the service failure is unavoidable, if service failure occurs during service delivery system, good service recovery can enhance customer satisfaction, establish the relationship with customer, and prevent customer from betraying the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/22653036976138600872 |