服務補救等待時間對於服務補救滿意度影響之研究

碩士 === 中國文化大學 === 國際企業管理研究所 === 89 === Service recovery is an important factor of affecting customer’s satisfaction. Cus-tomers believe service provider’s failure through affective service recovery and communication, then reduce the negative effect of service failure. So affective service re-covery...

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Bibliographic Details
Main Author: 王貴正
Other Authors: 鄭紹成
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/23491395454093803734