The Impact of Electronic Shopping Site''s Privacy Policy, Reputation, and Trust on Customers'' Purchase Intentions
碩士 === 實踐大學 === 企業管理研究所 === 89 === As EC growing, many issues are discussed about Internet shopping. This research proposes a new approach on Internet shopping to try to understand how trust can affect customers’ purchase intentions. This research is to accomplish as follows: (1) Several Internet sh...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15253565434770724739 |