The core active process for Customer Relationship Management in the business
碩士 === 中原大學 === 企業管理研究所 === 90 === 英文摘要 Abstract As the competitive environment becomes more severe and the customer’s demand gets more diverse, the enterprises need more efficient plan to manage the relationship with their customers; therefore, Customer Relationship Management (CRM) has became mor...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/51008452985136156747 |