A Study of Internet Industry Applying IMC Strategy to E-branding --Taking 104 Job Bank as an Example

碩士 === 輔仁大學 === 大眾傳播學研究所 === 90 ===

Bibliographic Details
Main Authors: Man-Hsien Chen, 陳蔓嫻
Other Authors: 蕭富峰
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/10701346305478776109