An Impact of Cognition、Affect and Conation on Consumer of Direct Experience and Advertising －A Case Study on the Brand Fruit in Taiwan
碩士 === 國立中興大學 === 行銷學系 === 90 === no
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01250862581815421205 |