Scale development and evaluation under selling and rejection situations for insurance salespeople

博士 === 國立交通大學 === 經營管理研究所 === 90 === To enhance validities of measurements, many researchers have suggested that situation-specific instruments should be developed. Four scales, called Biographical Inventory (BI), Sales Locus of Control Scale (SLCS), Rejection Attributional Style Scale (RASS), and R...

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Bibliographic Details
Main Authors: Yen Yi Chung, 鍾燕宜
Other Authors: Cherng George Ding
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/34809226819749219175