Establishing a Framework for Customer Relationship Management in Healthcare — with Empirical Study
碩士 === 國立交通大學 === 經營管理研究所 === 90 === ABSTRACT Having done with the literature review and healthcare administrators’ interview, this research has developed a framework of customer relationship management for healthcare, and designed questionnaires to survey the execution of related measure...
Main Authors: | Shih-Huan Hou, 侯世環 |
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Other Authors: | Pao-Long Chang |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/10370406479753988240 |
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