A Study of Investment s’ Behavior Intention of Online Trading:An Application of Theory of Planned Behavior and SocialCognitive Theory
碩士 === 國立高雄第一科技大學 === 金融營運所 === 90 === Abstract With the coming of the Internet era, the development and the popularity of computer information technology and the tendency of Internet financial investment, domestic and foreign securities have scrambled to launch online stock trading. There are more...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/85818181482848414187 |