The Relationship between Internal Marketing Practice,Job Satisfaction, and Employee Turnover Intension - A case study of H chain entertainment business
碩士 === 國立中山大學 === 人力資源管理研究所 === 90 === Internal Marketing is a strategy to reduce employee turnover and related high costs. It is a strategy of applying marketing philosophy and principles to people who serve the external customer so that the best possible people can be employed and retained, and so...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/01186983966508608223 |