The influence of multinational corporations’ brand strategy to the organizational network and knowledge transfer model–the high-tech industry
碩士 === 國立中山大學 === 人力資源管理研究所 === 90 === Taiwan’s high-tech multinational corporations have two main brand strategies. One is OEM/ODM, and other one is OBM. Different brand strategy will influence the consideration of global arrangement governing the organization network and the global knowledge trans...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/83598705804969464195 |