A Study of Consumption Identification－A Case of the Starbucks Coffee Chain Stores in Kaohsiung City
碩士 === 國立中山大學 === 中山學術研究所 === 90 === The Purpose of this study is try to discussion the social meaning, when the Starbucks Coffee Chain Stores into the Kaohsiung city has been made the great accomplishment in the two years recently. The core of the issue is 「why consumer into the Starbucks Coffee Ch...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57623644068249954773 |