A Study on the Decision Factor of Enterprise Adopt Gift B2B eMarketplace

碩士 === 國立臺灣科技大學 === 企業管理系 === 90 === In the cause of understanding whether the emerging eMarketplace is suitable for corporate gifts purchasing. The study uses depth interview and questionnaire to investigate some purposes. The respondents of depth interview are experts who work in corporate gifts f...

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Bibliographic Details
Main Authors: Yi-Cheng Yeh, 葉義政
Other Authors: Pin Luarn
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/79275452069195367287