The Market Segmentation Study -- A Case on Sports Shoes Market

碩士 === 淡江大學 === 國際貿易學系 === 90 === Following the economic development of Taiwan area, the national income has increased rapidly. People have more leisure time to spend in outdoors activities. As a result of the combination of sports and fashion, sports shoes have become a symbol of fashion , leisure,...

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Bibliographic Details
Main Authors: Chi- Hong Chen, 陳志鴻
Other Authors: Chih-Wen Huang
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/38473531255912512147