A RESEARCH OF RELATIONSHIP BETWEEN CELLPHONE USERS’ SATISFACTION FACTORS AND CONSUMER LOYALTY IN TAIPEI CITY

碩士 === 大同大學 === 事業經營研究所 === 90 === The liberalization of telecommunications industry has promoted the cellphones in the world rising and flourishing. The cellphones users in the world are over four hundred millions, and the growth rate is about 36 percent. Since the government had made cellphones...

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Bibliographic Details
Main Authors: Lo Yi-Wen, 羅易文
Other Authors: Lee Hsien-Che
Format: Others
Language:en_US
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/41871587069001142547