A Regional Hospital’s Market Segmentation Strategies for its Outpatients: A Contribution Margin Approach
碩士 === 國立陽明大學 === 醫務管理研究所 === 90 === In the past, hospitals in Taiwan used to expand their scales under Fee-for-service payment. As their scales expand, their fixed cost have increased. Therefore, these hospitals head more patients to cover their large fixed cost. However, under the forthcoming Glob...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/55451107613344364340 |