The Improved Self-Organizing Maps for Market Segmentation and Segments’ Fea-ture Extraction
碩士 === 國立雲林科技大學 === 資訊管理系碩士班 === 90 === Marketing practices have shifted to customer-oriented from traditional mass broadcasting. Traditional mass-broadcasting marketing not only increases marketing cost, but also the profit can’t reach the demand of enterprise’s competition. Therefore, t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57653108163721964364 |