The Study on Relationship between Customer Satisfaction and Customer Loyalty-as Applied to a Certification Company
碩士 === 中原大學 === 工業工程研究所 === 91 === For industries, how to satisfy customers’ requirement and satisfaction becomes one of the essential issues in modern corporate operation management. Many investigations suggest that customer loyalty will be affected by customer satisfaction and customer loyalty wil...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84226760790707054043 |