A Study of Automobile Businesses Customer Relationship Management (CRM) with its Peripheral Businesses development ─A Case of Taiwan Yulon Motor Corporation
碩士 === 中原大學 === 企業管理研究所 === 91 === The purpose of this research in understanding the competence of Taiwan automobile business environments, and the strategy planning of Taiwan car companies and their peripheral companies in Customer Relationship Management (CRM). By using the CRM strategies of mothe...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/55980980420341774286 |