Consumers' Searching Behavior on the Internet─Analysis of classroom experiments

碩士 === 中原大學 === 國際貿易研究所 === 91 === With the advancement and popularity of Internet, the market potential of E-commerce is unlimited and the consumers’ search behavior may change from phone shopping to Internet shopping. Does the search efficiency of Internet system really higher than the traditional...

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Bibliographic Details
Main Authors: Su-Ru Chen, 陳素汝
Other Authors: Yi-Nung Yang
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/78794596147872620151