The Study of Customer Value、Customer Satisfaction and Customer Loyalty Based on E-Shop

碩士 === 中原大學 === 資訊管理研究所 === 91 === Abstract E-business is an irresistible general trend for consumers or companies to trade over Internet. There were more than 7 million Internet users over the world. According to eTForecasts and eMarketer’s forecast, there would be 5-6 billion Internet users in 200...

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Bibliographic Details
Main Authors: Chin-Cheng Chen, 陳進成
Other Authors: Shih-Ming Pi
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/07553173635645142402