Evaluating Factors on Affecting Consumer''''s Willingness to Pay for Performing Arts
碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 91 === This study located weight percentage of each factor on affecting consumer’s willingness to pay for performing arts in order to construct the decision model about willingness to pay. According to the evaluating factors’ weights, this study intended to provide th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/35973890349789048940 |