The Development of Customer Lifetime Value Model
碩士 === 輔仁大學 === 管理學研究所 === 91 === As the tiny benefit time is approaching, business enterprise is facing more severe competition. More industries adhere product centric strategy by, providing low cost, high quality, and diversified products. At the same time, customer centric has been more valued. M...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92146254098849281888 |