The Influence of Multiple Store Environment Cues on Consumers’ Behavior─Using Clothing Retail Stores as an Example
碩士 === 輔仁大學 === 織品服裝學系 === 91 === In recent years, the construction of store environment becomes an important part of the clothing retail industry. Because of the severe competition, apparel retailers use multiple environment elements to stimulate consumers’ cognition and sense experience...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/50768019596300500996 |