An Empirical Study on the Relationship Between Marketing Strategies and Marketing Performance in Taiwan Precision Machine Industry
碩士 === 國立成功大學 === 高階管理碩士在職專班 === 91 === Recently, several local factories and company work hard to defend themselves from the international competition pressure since Taiwan joined the World Trade Organization (WTO). They tried to find the optimizing marketing matrix to cope with the new e-commer...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/25458726885415374538 |