The impact of price promotion on consumer''s strore choice-A case of chain drugstore
碩士 === 國立交通大學 === 管理科學系 === 91 === In the continuing economic depression, popular consumption is obviously reduced. This strikes against the sales of the retailing. The head of multiple pharmacy, Watsons, claims that they are “the lowest price for sure.” This not only strikes the same trades, but al...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52756347311180103225 |