The Effects of Customer Satisfaction and Involvement Levels on Customer Loyalty—An Empirical study of Coffee Chain Stores in Taipei City Area
碩士 === 國立交通大學 === 管理科學系 === 91 === In the present decade, new coffee chain shops have been springing up all over Taiwan. It has become one of major diversions for Taiwaners to drink coffee as leisure. Coffee shops of new style and chain store in metropolitan area increase rapidly, which indicates th...
Main Authors: | Meng-Lin Li, 李孟陵 |
---|---|
Other Authors: | Tzong-Yau Chu |
Format: | Others |
Language: | zh-TW |
Published: |
2003
|
Online Access: | http://ndltd.ncl.edu.tw/handle/62188103724523430284 |
Similar Items
-
The Study on The Relationship of Service Quality and Customer’s Satisfaction of Coffee Chain Stores in Taipei City —A Case for S Coffee Chain Stores
by: Lu, Jie-Lin, et al.
Published: (2009) -
The Relationship among Lifestyle, Consumer Behavior, Customer Satisfaction and Customer Loyalty for Coffee Chain Stores: An Empirical Case of 85℃
by: Yi Chun Chang, et al.
Published: (2015) -
The Study on The Relationship of Service Quality, Customer Satisfaction and Customer Loyalty of Coffee Chain Stores for The College Students in Taipei: The Case of Starbucks
by: Yi-Ping Chen, et al.
Published: (2008) -
The Relationship among Experiential Marketing, Service Quality, Customer Satisfaction and Customer Loyalty - An Empirical Study of Coffee Chain Store in Taiwan
by: HUANG, YU-SHENG, et al.
Published: (2018) -
The Study of Store Image and Customer Loyalty-A Case on the Coffee Chain Stores in Kaohsiung City
by: Tsai Yu Wen, et al.
Published: (2005)