Assessment of Life Insurance Salespeople’s Business Achivements Under Integration-Marketing Within Financial Holding CompanyCase Study—Cathay Life Insurance Company

碩士 === 國立高雄第一科技大學 === 風險管理與保險所 === 91 === ABSTRACT The establishments of Financial Holding Companies (FHC) lower the limits on consolidation across activities. By carrying Integration-Marketing among FHC, financial organizations could reach consume-friendly for customers’ saving, investment, financi...

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Bibliographic Details
Main Authors: Ping-Hung Lu, 陸炳宏
Other Authors: Frank Kuen-Bao Ling
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/86858311515086301933