The Study of Key Factors of Joint Sales Promotion Management Performance-The Study of the Gas Station

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 91 === Joint Sales Promotion brings not a few commercial opportunities for partners. It has been the rather general and popular promotion strategy in recent years. There are a variety of promotion means. For instance, consumers can obtain free insurance by subscrib...

Full description

Bibliographic Details
Main Authors: Chih-Yung Lee, 李志勇
Other Authors: Tsun-Ho Hsu
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/32265331124692744193