The effect of HRM activities of sales service business on CRM─ based on the examples of medical and health sales business
碩士 === 國立中山大學 === 人力資源管理研究所 === 91 === Abstract The competitive market in 21 century is full of uncertainty. The needs of customers change fast as time, location, age, and feelings. Customers lead market. Successful business in uncertain environment must respect, understand, satisfy, and master cu...
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Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/39885089122812173843 |