The Relationship of the Image of Singers, Idolatry, and Consumer Behavior in Popular Music

碩士 === 國立中山大學 === 傳播管理研究所 === 91 === Abstract Since popular music spread from the Western in early time, its development has changed steadily with social and economic environment. For the influences of globalization, the structure of record industry faces the dramatic challenge, which push to adjust...

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Bibliographic Details
Main Authors: Yi-Ying Huang, 黃顗穎
Other Authors: I-heng Chen
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/79188297651815516395