華人文化產業新營運模式之研究:以馬友友、李安、幾米之個案為例

碩士 === 國立臺灣大學 === 國際企業學研究所 === 91 === The conceptional construction of this thesis was initiated when the author commenced her study at the National Taiwan University EMBA course. The choice of topic was closely related to the author''s education and work experiences in the field of cultur...

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Bibliographic Details
Main Authors: Li-Hsiang Huang, 黃莉翔
Other Authors: Ming-Je Tang
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/37179379844920193488