An Analysis of Consumer Preferences for International Airline Alliances
碩士 === 中國文化大學 === 觀光事業研究所 === 91 === The notion of changing and enhancing airline performance through the formation of the airline alliances has gained credibility in recent years. However, not much research has been undertaken about the effects of these cooperative efforts from the consumer’s viewp...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22113041454827857549 |