An Empirical Study on Trust and Interaction to the Usage Intention in Electronic Commerce: Adopting Flow as the Mediator

碩士 === 靜宜大學 === 企業管理研究所 === 91 === In the past, the domestic study almost focused on the existence of Flow with on-line game, or discussed what the influence between the trust and consumer behavior is and the impact of the business interact with their customers. However, no one has combined the trus...

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Bibliographic Details
Main Authors: Cheng-Kai Hsu, 徐承鍇
Other Authors: Jyh-Jeng Wu
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/16701997926923974113