An Empirical Study of The Effects of Service Convenience on Service Quality
碩士 === 東吳大學 === 企業管理學系 === 91 === Due to the rapid change of the socioeconomic condition, the opportunity costs have risen with income, and so have the consumer’s perception and demand toward convenience. This phenomenon has encouraged the growth of convenience goods and services, made advertiser sw...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/81456853764209203374 |