The Impact of Selling Orientation and Customers Satisfaction on Consumer Self-Confidence and Customer Loyalty.

碩士 === 東吳大學 === 國際貿易學系 === 91 === Looking for other’s opinions to reduce purchasing risk and to increase personal confidence is the usual behavior during consumers’ making important decision. Mostly, this searching opinions from others approach is through salesperson. As the marketing environment ch...

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Bibliographic Details
Main Authors: Chia-yu Lin, 林家鈺
Other Authors: Wen-Chueh Hsieh
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/36928206856761622796