中國大陸台資零售業經營策略-以上海地區台資百貨公司及量販店為例

碩士 === 東吳大學 === 國際貿易學系 === 91 === The economy of China has been growing rapidly and has been the world largest FDI host country since 2002. More than half of the world top 50 retailers have their presence in Mainland China. Mainland China has been the most potential retailing market in Asia .At the...

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Bibliographic Details
Main Authors: PengYu Li, 酈芃羽
Other Authors: 蔣成
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/18987544059265239704