The Classification of Complaint Behavior and the Key Antecedents of Complaint Intentionon on Internet Shopping

碩士 === 南台科技大學 === 企業管理系 === 91 === One of the major purposes for this papper is to investigate the key antecedents of Internet shoppers’ complaint intentions and to study the different antecedent relationships of differnet complaint intentions. The vital purpose is to identify the consumer complaint...

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Bibliographic Details
Main Authors: Ou, Jung, 歐蓉
Other Authors: 林義屏
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/46601077671162487768