Quantitative Modeling of View Click on Web Advertising
碩士 === 東海大學 === 統計學系 === 91 === This research focused on the building of a quantitative model for click through of Web advertisements. To clarify and quantify the effects of design parameters, a factorial experiment and associated questionnaire survey will be used to collect the related d...
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| Format: | Others |
| Language: | zh-TW |
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2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96706561426617247941 |