Quantitative Modeling of View Click on Web Advertising
碩士 === 東海大學 === 統計學系 === 91 === This research focused on the building of a quantitative model for click through of Web advertisements. To clarify and quantify the effects of design parameters, a factorial experiment and associated questionnaire survey will be used to collect the related d...
Main Author: | 林凱強 |
---|---|
Other Authors: | 林雅俐 |
Format: | Others |
Language: | zh-TW |
Published: |
2003
|
Online Access: | http://ndltd.ncl.edu.tw/handle/96706561426617247941 |
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