The Impact of Antecedents and Responses of Destructive Acts on Cooperation Performance in Marketing Channels
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 91 === The destructive acts by one party can erode the long-term gains and relationships potentially in channels. The dominance and power of the distribution channels have been growing up rapidly and increasing the conflicts between manufacturers and distributors obv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55277397791386372272 |