The Market Segmentation Strategies Under the Mode of CRM─Take Wealth Management as an Example
碩士 === 長庚大學 === 企業管理研究所 === 92 === After Taiwan officially becomes a WTO (World Trade Organization) member, the financial industry is so actively to tone up their competitiveness and profit for survival in this competitive marketplace. Afterward the financial holding law of Taiwan was released, the...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/59387076947315256823 |