Application of Data Mining to Customer Classification─The Case of Insurance Business
碩士 === 中華大學 === 科技管理研究所 === 92 === This paper tries to utilize the Self Organizing Map (SOM), a data mining method, to classifying customers into several groups. The input factor of the customer classification depends on the insurance company customer’s data. The customer classification method provi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40397561580876874520 |