A Study of Internal Factors of New Product Success on Fire Safe Material Industry

碩士 === 中原大學 === 企業管理研究所 === 92 === There are many structural factors affecting new product success. Two main causing factors are in existence in the competitive environment and company’s internal environment. In the company’s internal environment, three factors, namely cross-functional integration,...

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Bibliographic Details
Main Authors: Jia-Huei Chen, 陳佳暉
Other Authors: Lung Far Hsieh
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/7463yp