The Relationship between Product Innovation and Market Position—The case of Taiwan’s Mobile Phone Industry.

碩士 === 逢甲大學 === 企業管理所 === 92 === Most of enterprises carry out product nnovation, and they hope to bring new profits and market for themselves, hoping to increase new customers, hoping to make the company subsist and grow up. So in the industry, while a company makes the new product enter the market...

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Bibliographic Details
Main Authors: Li-Wei Su, 蘇立暐
Other Authors: Chien-Tzu Tsai
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/86682159312750145504