The Study on Business Strategy of Campus E-Store ─ A Perspective of Consumers’ Demand of Products / Services

碩士 === 輔仁大學 === 資訊管理學系 === 92 === The main purpose of this study is to investigate and understand the features of student consumers, and then summarizing the needs of campus e-store’s products or services, finally provide some recommendations on how to operate e-store in campus....

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Bibliographic Details
Main Authors: Shu-Chen Lo, 羅淑貞
Other Authors: Yang, Ming-Hsien
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/32930028941357873876